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MSP Marketing Elves Can Get Your Website Top Ranked!

Archive for the ‘MSP Marketing’ Category

MSP Marketing Elves Can Get Your Website Top Ranked!

Sunday, March 25th, 2018

msp marketingSeveral aspects make up the foundations of MSP marketing. Unfortunately, many businesses fail to fully utilize it by dint of misunderstanding. They don’t realize what they’ve got on their hands, or how to put it to work for them. One or two content articles aren’t going to do the trick. Not in most cases. To help understand the reality, consider that old fairy tale about the cobbler and the elves. (more…)

Do You Believe Pressing Your MSP Marketing Team Really Works?

Thursday, March 8th, 2018

MSP MarketingWhen They Win, You Win

MSP marketing techniques which pressure sales people by making them afraid of their job security is more likely to hurt a business than help it. Your job as a manager of salespeople is to empower them for success. This doesn’t mean you don’t liquidate certain salespeople or reshuffle them elsewhere in your organization when necessary. It does mean you need to treat each employee individually and work to understand their situation rather than simply apply broad strokes of pressure when sales lag (more…)

MSP Marketing Lessons from Buddha

Tuesday, February 27th, 2018

MSP marketingCompany owners can learn MSP marketing lessons from numerous sources, including the teachings of Buddha. Buddha spread his message of non-violence and compassion throughout the world simply by living out those values himself.

MSP companies can learn a lot from Buddha’s approach. Incorporating the lessons he taught throughout his life can improve your marketing efforts. Spreading your brand’s message throughout your local community and gaining new customers is simple when you follow Buddha’s teachings. You might even be surprised how truly simple it is. (more…)

Lessons Your MSP Business Can Learn from “The Hunger Games”

Sunday, February 25th, 2018

msp businessDystopian novel (and movie franchise) ‘The Hunger Games’ has a lot to teach MSP business owners about surviving in today’s competitive market. ‘The Hunger Games’ focuses on Katniss, a young girl pit against 23 others in a fight for survival. Throughout the book, and the subsequent film, Katniss must learn valuable lessons to stay alive in the battle dome. (more…)

How the Epic Movie “300” Can Give Valuable MSP Marketing Techniques

Sunday, February 25th, 2018

MSP MarketingThe action-packed film “300” was highly entertaining and holds valuable lessons that can be applied in the MSP marketing world. Instead of feeling discouraged because you are greatly outnumbered, an IT company can find inspiration in achieving greatness, even if it does not have access to the most money or the biggest consumer base. Always doing the right thing and focusing on the best ways to reach new clients will allow your organization to expand, even in the face of insurmountable odds. Here are a few additional lessons that an IT provider can learn from one of the best war movies within the last decade: (more…)

Are You Writing MSP Marketing Articles With the ‘What’s in It for Me’ Angle?

Saturday, February 24th, 2018

MSP MarketingOne of the most useful MSP marketing strategies is to educate your consumer base about IT services and how it can greatly benefit their business. Focusing on the advantages of these services will keep your clients engaged and interested in learning more about your product. Always addressing the “What’s in it for me?” question near the beginning will ensure that you have the reader’s attention from the very start and make them much more interested in your product. Here are more reasons why it’s important to educate clients and how this process can transform your organization into a leading thought leader in the IT industry: (more…)

MSP Marketing Lessons from Disney’s “Aladdin”

Friday, February 23rd, 2018

msp marketingEveryone is a Diamond in the Rough

MSP marketing needs to understand that true value and strength will most effectively and profoundly develop from character rather than money. Aladdin was a “diamond in the rough” not because of his personal identity, but because of his internal identity. There are multiple areas in the Disney film “Aladdin” where it’s shown the title character has moral character. He gives his food to the young, he saves the princess just because she’s a person, not because she is royalty, he cares for a foul-mouthed monkey despite his own poverty— the list goes on. This made Aladdin stand out more than anything else did; it truly made him a jewel. (more…)

Does Your MSP Firm Know How Much to Spend on Marketing?

Friday, February 16th, 2018

MSP MarketingMSP marketing may not be cheap, but it is not without the bounds of affordability. What you want to do is assume a 5% to 10% marketing tax as subtracted from your revenue. If you make $50k in a month, spend between $2.5k and $5k on marketing. If you make $100k in a month, double those numbers. Spending five percent will help you essentially tread water at the position you are at; going the 10% route will help your business grow. (more…)

What ‘Bruce Almighty’ Can Teach You About Reaching Your MSP Marketing Goals!

Thursday, February 15th, 2018

MSP MarketingNo Silver Bullets

MSP marketing doesn’t have some magical operational silver bullet that will suddenly alleviate all difficulty and produce unanimous success. “Shortcuts” often end up requiring more work than patience and concerted effort. The key is perseverance, but that’s not all. A brief look at Bruce Almighty, a Jim Carey film from 2003, might help demonstrate the reality of the situation. (more…)

Are There MSP Marketing Secrets Hidden in Kung Fu Panda?

Saturday, February 10th, 2018

MSP MarketingThe tale of Kung Fu Panda begins with a Japanese art style animation of the story of a mighty warrior. This warrior was born for battle and was so noble he won the hearts of the people. Now we realize Po, the incredibly fat panda, is the one with this vision of pure awesomeness that he fears he can’t live up to. Transitioning to Po’s seemingly mundane life in the noodle shop we see why he underestimates himself. Are their any MSP marketing secrets hidden in this Kung Fu Movie? (more…)


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