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What IT Marketing Secrets Are in ‘The Nightmare Before Christmas’?

Archive for the ‘IT Marketing’ Category

What IT Marketing Secrets Are in ‘The Nightmare Before Christmas’?

Saturday, February 17th, 2018

IT MarketingIT marketing needs to have its own “flavor.” You can’t appropriate from another marketing provider. Doing that is rather like the character Jack Skellington from Tim Burton’s A Nightmare Before Christmas. In this Disney film, a mythical land designed around Halloween has a sort of mascot/prince character who experiences Christmas and becomes so enamored of the idea that he tries to bring about a Halloween knock-off. Though Skellington had good intentions, all he ended up doing was messing things up. (more…)

IT Marketing Advice: Treat Your Website like a Race Car!

Tuesday, February 6th, 2018

IT marketingMany people lack patience, so creating a fast and efficient mobile website to advertise your managed services is a key IT marketing investment for those hoping to attract new clients. In addition to being easy to use, a quick mobile website can boost your ranking with search engines, meaning when clients look for “IT providers in area X” your business comes closer to the top of the list. <a href=”https://www.thinkwithgoogle.com/marketing-resources/data-measurement/mobile-page-speed-new-industry-benchmarks/”>According to recent research</a>, a mobile landing page typically takes up to 22 seconds to load, but over half the time users abandon a page that fails to respond within three seconds. In our increasingly on-demand society, people are very impatient and do not want to waste time waiting for a site to load. Obviously, it is imperative for an IT provider to focus on improving the speed of their mobile site if they hope to compete with other managed service providers. Today, we are here to outline three simple steps you can take to boost the speed of your MSP’s mobile website to gain better traction with potential clients. (more…)

Have You Hired an IT Marketing Coach to Develop Your Sales Strategy?

Monday, January 29th, 2018

IT marketingThe IT world is filled with managed service providers competing against each other to gain access to new clients and using a digital marketing agency can give your IT marketing the boost it needs to gain additional customers. Of course, you may be wondering if the use of a digital marketing agency is worth the time and resources, but they can have a significant impact on the success of your company. Here are just a few of the benefits of using a digital marketing agency to reach new clients in the managed service world: (more…)

Can Your IT Company Learn about Marketing from a Indian Legend?

Saturday, January 27th, 2018

IT MakretingA Cherokee legend of old gives great insight on the duality of man. The strife between good and evil. This is how the tale goes:

An old Cherokee is teaching his grandson about life. “A fight is going on inside me,” he said to the boy.

How what can an IT Company learn about marketing for an old legend? (more…)

4 Ways to Overcome IT Marketing Fears

Tuesday, January 23rd, 2018

IT marketingTrying new things can be an unnerving experience. Understanding how to overcome that fear is a fundamental key to any successful IT marketing campaign. A new advertising strategy can be the catalyst in expanding your business and reaching new clients. Of course, anytime you try something new, it involves risks. It is important not to become nervous and second guess yourself during these times. In order for your business to reach its full potential, you must overcome fear and anxiety, as they just paralyze your company. You can overcome these fears through a few simple methods. Here are four ways that can help you have the courage to expand your business in new areas: (more…)

IT Marketing Tips: How to Overcome a Negotiation Deadlock

Friday, December 15th, 2017

IT MarketingNegotiating with potential clients can be difficult, so it is essential to understand a few IT marketing tips that can help you overcome these obstacles and attain a new customer. While each client is different, they all share similar attributes and it is crucial to understand how to negotiate with each one effectively. Here are five steps that you can use to resolve negotiation roadblocks, which will allow you to grow your consumer base on a consistent basis: (more…)

We Control the IT Marketing Keyword Racket In this Town!

Friday, November 3rd, 2017

IT MarketingOn Gangland streets, the Mafia and other underworld organizations fight to control the illegal markets. These illicit markets are called rackets, and criminals fight to gain dominance over each racket. This often means using violence to eliminate the will of competing organizations. When it comes to controlling the high-traffic IT marketing keywords racket, MSP SEO Factory has used massive intimidation to gain dominance over this racket! Why does this matter to your MSP Business?

 

Why is There a Fight for High-Traffic Keywords?

There are only a handful of high-traffic keywords in just about every major market in the United States. This means most of the businesses in each metro area tend to search specific keywords when looking for a new IT support provider. In addition, it’s typical for internet searchers to only consider the company that ranks on top. This is like a Gangland community that only has a few high traffic street corners when they can conduct their illicit activities. Naturally, when there are competing crime syndicates in each metro area, they will be fighting for those coveted street corners. In the same way, IT companies and IT marketing vendors will be fighting for these rare high traffic keywords.

 

How Did We Intimate the Competition?

The way that we intimidate these IT marketing competitors is by going all in to overwhelm them with original content, guest blogs, updates, etc., that exceed these rival’s wildest dreams. When they see how fast we get our MSP clients ranked on top of these high-traffic keywords with many articles and backlinks, they’ll feel they could never catch up in a million years. This is just like the one underworld organization that decides to dominate the street covers with overwhelming violence and show of force. The weak-kneed bad guys will lose their stomach for a fight and acquiesce the coveted street corners. In the same way, the IT marketing competitors lose their will to fight when they see the overwhelming show of force we bring to the MSP SEO fight.

 

Now that you’ve realized that IT marketing keywords are rare and that we have the secret to controlling who owns the top-ranked position on these keywords; we control this racket and then we can assign your IT company the high-traffic keywords in your local market before your competitor beats you to the punch. If you let us make that happen, then your MSP business would be getting the easy way to close leads on the internet. To make it come to fruition, give us a call and pony up the cash!

The IT General Needs Battle Reports; But Has No Marketing Army?

Monday, October 16th, 2017

IT marketingImagine an Army General that demands reports and data about an enemy invasion. This might sound logical except this general has not commissioned an army to defend his country. If his officers could get him the data it would all be bad! You would probably conclude this General has his priorities backwards since he should first establish a defense and then track its progress. How have some IT companies made the same order of operations mistake with their SEO marketing campaigns? (more…)

Why Your MSP Business Needs a Strategic IT Marketing Plan

Friday, September 1st, 2017

IT MarketingAs an MSP, you have a great opportunity to improve your fortunes by engaging on an effective IT marketing campaign to generate leads and boost sales. However, without a plan, your efforts could go down the drain, wasting your time and money. A strategic marketing plan can be the difference between profitability and loss. It will benefit you to understand what it entails and subsequently know how to capitalize on it to improve your business. (more…)

Maximizing IT Marketing Strategy to Acquire More Clients

Friday, August 25th, 2017

IT MarketingThe Right Words

IT marketing suffers from this: there’s often not a proper consideration of potential client needs. A great example might be seen through an IT-tech-turned-salesperson. Imagine this individual selling a hard drive by describing the speed at which information can be transferred from the drive to a computer and excitedly gushing about technical components inside. Will he sell that drive? It isn’t very likely. No, he’ll more likely get polite smiles and nods until the customer’s attention has been exhausted, then that customer will continue with their business and the IT tech/salesperson will not have converted a new client. (more…)


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