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MSP Marketing | February 4, 2017

MSPs Could Conduct Their Marketing on Multiple Devices and View Them Via a Single Management Tool

Categorization Unity

MSP marketingbenefits substantially from gathering information into one spot. Today, tablets, personal computers, smartphones, and end-user devices primarily collect such data. When all these sources feed into one “master” system, businesses save hours of research and thousands of dollars in misspent resources.

The UEM Component

This is being expedited in through what’s come to be called Unified Endpoint Management (UEM). There’s a lot of speculation going on out there regarding UEM solutions, much of it being fueled by companies that have devoted $150 million (or more) toward making this upgrade. There are those that would bank on UEM being cloud-based to the tune of 75% or more of the total market in the next several years. It makes sense— when an IT organization can totally manage all end-user devices, it simplifies MSP marketing substantially. When that information can be backed up and accessed anywhere at any time, it’s not just a time and resource-saver directly, but indirectly as well: you’re able to more quickly source actionable data regarding individual markets, and put it to use. Through UEM solutions, you’re able to effectively categorize the information which comes from:

PCs

Smartphones

Tablets

End-User Devices

Smart Watches

…and more

From an MSP marketing angle, this is a game changer. National and international locations can be managed via smartphone.

About our Contributor

MSP BusinessRobert Naragon is the Founder and President of ITQue, Inc. (pronounced “i-teek”), an Managed IT Services based in San Jose and Campbell that provides IT Support in San Jose. ITQue provides a wide range of IT services to San Jose based companies. And ITQue provides managed services to help San Jose small and mid-sized businesses increase productivity and profitability with customized, flexible hybrid cloud and IT outsourcing solutions in San Jose. Prior to ITQue, he was the Founder and President of VistanetIT, Inc., also based in Campbell, an IT Outsourcing Provider to small and medium-sized businesses in San Jose.


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